Men’s Ring Customization

The main focus here was to make the experience mobile first.

• Made sure the ring and selections were always in the screen viewport

• Added links at the top for easy navigation and status awareness in the journey

• Kept selections simple so it wasn’t overwhelming with selections for the user

Engravable Jewelry

Created an easy experience for users to personalize their own jewelry or gifts.

Transactional Email Templates

Standardize templates to establish consistency in how the brand shows up in email format.